In-game advertising will be a nearly billion dollar industry by 2011, according to a new report from the Yankee Group. Globally, the in-game ad market is expected to grow from the $77.7 million generated last year to $971.3 million by 2011. More ...
About DMT
- Digital Media Trends analyzes technology driven shifts in the media industry. The author, Daniel Tschentscher, is Futurologist and Senior Consultant at TIMElabs Management Consulting and has been involved in various internet ventures.
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July 10, 2007
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